Advanced User Segmentation

Unified Marketing Platform Serves the Tools You Need

Divide your customers into groups based on their characteristics by trends or behavior. The better the segments, the more personal communications.

Interactive Micro-Segmenting

Create any segment by defining filters on a customer data platform considering complex conditions.

Advanced Segmenting Options

Define your macro or micro-segments using the power of SQL Scripting by combining any data from any number of tables.

Real-Time Segment Tracking

Monitor the size of your defined segments in real-time. Get alerts on shrinking or growing segments.

Dynamic Segment Exclusions

Exclude custom segments within a dynamic segment to meet your business flows.