Customer Driven Marketing Platform - It's Like CDP, Just Better!
Revolutionize your marketing automation with a cutting-edge customer data platform. Versatile and scalable, it offers on-premises or cloud deployment, delivering a data-enriched, unified client perspective.
Trusted by more than 200 leading brands in more than 30 countries
Explore how CDMP can elevate your industry
The market leader in customer driven marketing solutions, providing individualised customer experiences tailored to your sector.
Financial Services
Utilize comprehensive, reliable consumer data to power improved financial experiences for your clients. Deliver personalized experiences – like low-balance alerts or special offers – via the right channel; now that's real value-driven marketing.
Create multichannel, personalised shopping experiences that are timeless. Integrate these with solid client information to interact with customers everywhere. Deliver key communications in real-time across any channel and device.
Create loyal players through our market-leading CDMP. D•engage boosts player engagement in the betting sector. Our technology creates distinctive betting experiences and encourages recurring player loyalty. Making us the most popular marketing software in the betting space.
Providing the Most Innovative Companies in the World with Improved Data Insights
Built in scalability
Your constantly evolving needs for data storage are met by a very scalable architecture.
Enriched customer data
By incorporating third-party data, you add layers of insight to client profiles and get a deeper understanding of their interests and activities.
Multi channel data aggregation
Collecting data from various touchpoints like social media, in-store behaviour, in-branch interactions, and online journeys, is crucial for creating a comprehensive consumer marketing profile.
Real time interactions
Utilize real-time data processing to execute immediate marketing actions, such as personalized offers or targeted communications, at the times when customers are most engaged.
Common Questions
What is customer marketing?
Customer marketing is a strategic business strategy aimed at engaging, retaining, and maximizing customer value through targeted campaigns, personalized communications, and loyalty programs.
What is value based marketing?
Value-based marketing is a strategy approach that focuses on providing clients with value throughout the whole marketing process via communication and delivery.
What are customer marketing examples?
Any kind of marketing effort or activity intended for current consumers is referred to as customer marketing. Campaigns that boost community involvement, growth, advocacy, and consumer retention are a few examples.
What is customer centric marketing?
Customer-oriented marketing is the art of developing a customer marketing plan that prioritizes your customers' demands and experiences over your company's sales objectives.
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